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High protein foods have expanded beyond the shakes and bars loved by competitive athletes into mainstream snacks and meals for all consumers. Catalina Crunch high protein cereal, Kodiak Cakes Flapjack Cups and Ready Protein Water are part of the newest wave of protein products on the market. But what’s continues to drive this trend, and will it last?
Research into bioactives continues to expand opportunities in functional foods and beverages. Check out 2021’s top trends in bioactives for food and beverage.
The snackification of meals is fundamentally changing the snack foods industry. With multiple snacking occasions per day and the rise in snacks replacing meals, consumers’ expectations in snacks have expanded beyond indulgence and satiety. This year’s snack trends include a new health focus, new ingredients and some serious flavor exploration.
The RTD beverage landscape looks radically different from just a decade ago. Soda sales are slowing while water sales are growing, and terms like “craft,” “cold brew,” and “natural energy” have gone mainstream, largely due to Millennials, who continue to drive growth in RTD beverages. And most notably, healthy is becoming an expectation of RTD beverage consumers.
From Starbucks Toffee Nut Latte by Nescafe Dolce Gusto to Pringles Honey Glazed Ham Crisps to Muller Sweet Shop Inspired Rhubarb Custard and Lemon Sherbet Flavoured Yogurt, limited-time offers are an exciting and effective way to attract new customers, grow brand awareness, and boost sales. But what’s the secret to making them work? Learn the best practices for creating successful limited-time offers and line extensions—plus the most frequently missed opportunities.
With an impressive 12% growth in 2020, it seems that plant-based milk is building momentum in the European market.1 Though almond, soy, and coconut milks are leading the pack, a surge in innovation is keeping consumers engaged—including new ingredients, clever claims, and spin-off products like plant-based whipped creams and new decadent creamers.
This is the year the global eSports market will surpass $1 billion in revenue.1 Prize money is high at the top eSports competitions, and so is viewership. Learn how manufacturers of foods, beverages, and nutritional supplements can tap into this fast-growing market. Here we cover the top eSports events, corporate sponsorship opportunities, and the kinds of products that can support gamers’ unique needs for sustained energy and focus.
Strong consumer interest in healthier snacking options is driving growth in the sugar substitutes market. Here’s a look at the trend in sugar-free foods and beverages—plus key takeaways for food and beverage manufacturers.
As the fastest-growing segment in consumer health, sports nutrition is drawing unprecedented attention from food, beverage, and supplement manufacturers. Learn what’s driving both core users and active lifestyle newcomers to purchase sports nutrition products and how manufacturers can seize this high growth opportunity.