Insights
Discover new Market and Consumer trends.
Electrolytes for Recovery: What You Should Know
Strong consumer interest in boosting hydration is creating new opportunities in…
Future of Hydration
For hydration, consumers aren’t just reaching for sports drinks anymore. See…
US Functional Beverage Market Insights for 2025
Learn what’s driving the top US functional beverage trends and how new…
A Look at the 2021 Sugar Substitutes Market
Strong consumer interest in healthier snacking options is driving growth in the sugar substitutes market. Here’s a look at the trend in sugar-free foods and…
What's New in the Bakery Aisle for 2021?
The past year has driven renewed demand for foods that offer benefits like convenience, comfort, or healthy nutrition. These effects are being seen throughout…
What's New in Pre-Workout Beverages?
Pre-workout beverages are gaining a strong following as more consumers become aware of the science-based benefits of pre-workout formulas. In turn…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
Multi-Sensory Food Trends Picking Up Steam Heading into 2021
Fizzy coconut water kefir, hot chile pepper donuts, and black charcoal ice cream are some of the bold approaches to engaging more of the consumers’ senses…
What 2021 Trends Keep Food Execs Awake at Night?
Things are looking up for the food industry in 2021. The end is in sight for unpredictable food purchasing behaviors, and new food trends are emerging. Here’s a…
Most Popular Flavors for 2021
As we move into the new year, innovation is gearing up in food and beverage. The right flavors will be key to the success of this year's new products. Here's a…
Immunity a Key Nutritional Factor for Consumers in Wake of Coronavirus Worries
Seemingly overnight, immunity moved to the top of the list of consumers’ health concerns in response to the COVID-19 outbreak. Surging interest in products that…
How Will 2021 eSports Trends Impact Food and Beverage Choices?
With the COVID-19 situation impacting the eSports market in unpredictable ways, many companies are wondering what’s in store for eSports in 2021—including food…
Spreadable Food: What's Ahead in 2021?
From peanut butter to cheese, spreadable food has been providing families with a convenient option for delicious nutrition long before the COVID lockdown. Here…