Insights
Discover new Market and Consumer trends.
Global Supplement Update
Supplements are becoming an integral part of healthy living for consumers…
Future of Hydration
For hydration, consumers aren’t just reaching for sports drinks anymore. See…
The Rise of Functional Pet Food
The functional pet food space continues to grow as pet owners seek out the best…
What's New in Pre-Workout Beverages?
Pre-workout beverages are gaining a strong following as more consumers become aware of the science-based benefits of pre-workout formulas. In turn…
Multi-Sensory Food Trends Picking Up Steam Heading into 2021
Fizzy coconut water kefir, hot chile pepper donuts, and black charcoal ice cream are some of the bold approaches to engaging more of the consumers’ senses…
What 2021 Trends Keep Food Execs Awake at Night?
Things are looking up for the food industry in 2021. The end is in sight for unpredictable food purchasing behaviors, and new food trends are emerging. Here’s a…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
Most Popular Flavors for 2021
As we move into the new year, innovation is gearing up in food and beverage. The right flavors will be key to the success of this year's new products. Here's a…
Immunity a Key Nutritional Factor for Consumers in Wake of Coronavirus Worries
Seemingly overnight, immunity moved to the top of the list of consumers’ health concerns in response to the COVID-19 outbreak. Surging interest in products that…
How Will 2021 eSports Trends Impact Food and Beverage Choices?
With the COVID-19 situation impacting the eSports market in unpredictable ways, many companies are wondering what’s in store for eSports in 2021—including food…
Spreadable Food: What's Ahead in 2021?
From peanut butter to cheese, spreadable food has been providing families with a convenient option for delicious nutrition long before the COVID lockdown. Here…
What's Trending with Kefir in 2021?
Surging interest in immune system health has put a spotlight on probiotic products. Here we explore the growth in the global kefir market and the top trends in…
What's Behind the Refrigerated Nutrition Bars Trend?
Bring your jacket because nutrition bars are on the move to cooler locations.