Insights
Discover new Market and Consumer trends.
Electrolytes for Recovery: What You Should Know
Strong consumer interest in boosting hydration is creating new opportunities in…

Future of Hydration
For hydration, consumers aren’t just reaching for sports drinks anymore. See…
US Functional Beverage Market Insights for 2025
Learn what’s driving the top US functional beverage trends and how new…
What Interest in Intermittent Fasting Means for Food & Beverage Manufacturers
With reported health benefits ranging from weight loss to increased focus and energy, intermittent fasting has been dubbed “the new keto.” See how this trending…
Plant-Based Product of the Month
From superfood ingredients to bio-based packaging, innovation is going strong in the plant-based ice cream category. See why plant-based ice creams and frozen…
Flavor of the Month
Floral flavors are blossoming this summer in foods and beverages! Explore the history of floral flavors, the most popular florals for foods and beverages, and…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst


Esports Performance Nutrition Trends
Professional gamers are beginning to be recognized as athletes with specific performance nutrition needs—such as optimal energy, focus, and vision. Here’s a…
Middle-Aged Male Consumers Seek Protein for Energy, Survey Finds
In the pursuit of increased energy—both mental and physical—many middle-aged men (defined as men between the ages of 35-49) are looking to protein to fit the…
Flavor of the Month: Berry Flavors a Big Hit with Consumers
As berry season approaches, consumers are reminded of the refreshing, sweet, and tangy flavors of their favorite berries. Consumers don’t have to wait until…
How Changing Consumer Diets May Impact Food and Beverage
Consumers’ eating habits have been changing in surprising ways due to COVID-19. Week 8 of Glanbia Nutritional’s consumer survey research reveals that 63 percent…
Plant-Based Sports Nutrition Hits the Mark for Eco-Conscious Consumers
Plant-based diets are on the rise as more consumers pursue environmentally sustainable lifestyles. This trend is influencing nearly all food and beverage…
Consumers Changing Brands as COVID-19 Impacts Supply Chain
Glanbia Nutritionals' consumer research continues to track how the COVID-19 crisis is impacting the food supply chain. Week 8 results of our survey reveal that…