Insights
Discover new Market and Consumer trends.
Navigating the Energy Needs of Health-Conscious EMEA Consumers
Here’s a deep dive into health-conscious consumers’ different needs in energy…
From Workout to Workday: How Functional Snacks Are Redefining Energy Recovery
Here’s how to develop functional snacks that restore and sustain energy levels…
Capitalizing on the Energy Trend in Supplements in Europe
Consumers’ energy needs are expanding, with expectations growing for healthier…
European Consumers Prioritize the "Functional" in Functional Beverages
European consumers are increasingly interested in sports and energy drinks that can deliver more than just a hydrating energy boost. Learn about opportunities…
Interest in Mind/Body Health Drives EMEA Functional Beverage Preference
The emergence of mind/body health drinks in Europe underscores the growing awareness among consumers of the mind-body connection and how it can impact health…
Energy Drinks Top the Functional Beverage Charts for European Consumers
Energy drinks now make up 44% of the functional beverage market in Europe, the Middle East, and Africa (EMEA) with strong growth ahead. 1 Learn what’s driving…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
Meet The Experts: Yves Vantomme
The trend for plant-based protein is going from strength to strength across Europe, as awareness grows on its health and sustainability benefits. Here, we speak…
Meet the Experts: Brid O'Riordan
Brid O’Riordian, R&D Manager in EMEA, collaborates with customers to develop innovative new offerings. In this Q&A, she highlights trends in healthy snacking…
Meet the Experts: Miriam El Damaty
Miriam El Damaty, Product Strategic Manager Premix Solutions in EMEA, has seen first-hand the evolution of vitamin & mineral fortification from sports nutrition…
Nutrition that Boosts Immunity: A Look at 2020 Global Consumer Trends
As a growing number of consumers explore how to boost the immune system quickly, there’s been a surging interest in immune system supplements. Explore global…
The Top 7 Micronutrients in Immune-Boosting Products
Consumers consider a robust immune system necessary for achieving a healthy lifestyle and they are looking for products that can boost their immune response.
Meet the Experts - Meilissa Hosen
Meilissa Hosen, Product Strategic Manager for Bioactives at Glanbia Nutritionals has seen the sports nutrition market evolve over the past few years. Here she…