Insights
Discover new Market and Consumer trends.
Global Supplement Update
Supplements are becoming an integral part of healthy living for consumers…
Future of Hydration
For hydration, consumers aren’t just reaching for sports drinks anymore. See…
The Rise of Functional Pet Food
The functional pet food space continues to grow as pet owners seek out the best…
The Lift of the Limited Time Offer: How a Special Offering Can Boost Your Brand
Limited time offers (LTOs) are used to generate excitement around a product, help a brand get noticed, and boost sales—with today’s strategies expanding beyond…
Innovations in Pet Treats
The pet treat segment is evolving fast—innovating with ingredients, health claims, and formats that promise to please both pets and pet owners.
The Pandemic Pet Effect: Global Trends for Pet Food in 2022
Both pet ownership and pet food launches have been growing globally due to the pandemic. Emerging pet food trends offer insights into how pet owners’ interest…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
A Recap of the Sports & Active Nutrition Summit
The 2022 Sports & Active Nutrition Summit was a great opportunity to catch up on the latest science and trends in the industry. Check out our top takeaways from…
Why Consumers Like Crunch
Recent research shows that people have distinct texture preferences regarding food. Here’s a look at the science behind texture preferences and why crunch is so…
A Snapshot of the Clinical Nutrition Market
Three key trends are driving growth in the clinical nutrition market, creating new opportunities for nutrition-focused companies. Understanding these trends…
The Active US Female Consumer of Today
Active female consumers have specific needs. Food, beverage, and supplement products that offer female-focused benefits and address their lifestyles is a major…
History of Cheddar
The rich tradition of cheddar cheese making continues today but with more flavors, colors, and textures available than ever before.
Innovative Bar Processing Methods
As clean label continues to trend in nutrition bars, many manufacturers are responding with creative approaches to clean label that are resonating with…