Insights
Discover new Market and Consumer trends.
Global Supplement Update
Supplements are becoming an integral part of healthy living for consumers…
Future of Hydration
For hydration, consumers aren’t just reaching for sports drinks anymore. See…
The Rise of Functional Pet Food
The functional pet food space continues to grow as pet owners seek out the best…
What We Saw at Natural Products Expo West
Less sugar sweet treats, edible glitter, and functional mushrooms are just a few of the trends that captured our attention at this year’s Natural Products Expo…
World Driven by Wellness: Healthy Body, Healthy Mind
Savvy sports nutrition consumers are looking closely at products that can support overall health for body and mind and give them a performance edge. Immunity…
The New Look of Weight Management
Weight loss is no longer the driving force behind today’s most popular diets. Learn how consumer perceptions around diets and weight loss nutrition products are…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
Keto Trends in Europe
The buzz around keto for weight loss and benefits like increased energy and mental clarity is appealing to consumers throughout Europe. Understanding the keto…
The Power of Creatine
With its potential consumer base continuing to expand, creatine is a popular supplement for its key role in the muscles during exercise. See what creatine does…
Emerging Topics in Sports Nutrition
Sports nutrition manufacturers can gain a competitive edge by staying on top of the latest research in the field of sports nutrition. Explore the topics…
Essential Nutrients for Performance Recovery
A quick recovery after exercise is essential to being ready to go for the next workout. With COVID winding down and consumers back to the gym and sports…
The Opportunity for Savory High-Protein Snacking
With consumers shifting toward healthier snacks to support weight loss and fitness goals after the lockdown, high-protein savory snacks present a key…
Trends in Sauces and Spreads
As the sauce category continues to grow, staying on top of current and emerging trends is key to understanding how to attract and engage new consumers.