Insights
Discover new Market and Consumer trends.
Functional Beverage Trends in Asia: Optimized Energy
As more consumers seek to optimize their energy levels, energy has become one of…
Electrolytes for Recovery: What You Should Know
Strong consumer interest in boosting hydration is creating new opportunities in…
Future of Hydration
For hydration, consumers aren’t just reaching for sports drinks anymore. See…
Personalization in Food and Drinks
Gen Z and Gen Alpha may be the next key target consumers for personalized nutrition products. See why and learn how custom premix solutions can fast-track the…
7 Global Trends in Women's Health
Global trends in women’s health show how the landscape is evolving—with a new focus on active women's nutrition, hormone balance, energy support, holistic…
Health Concerns and Key Nutrients for Women at Every Life Stage
According to the latest consumer data from Euromonitor International, women’s health concerns differ at each life stage in important ways. 1 Learn how…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
Spot the Difference: Whey Protein Isolate Vs. Concentrate
While whey protein is the gold standard in sports nutrition, choosing between whey protein isolate and concentrate requires careful consideration since it…
2023 Trends in Functional Nutrition
2023 functional nutritional trends reveal what consumers want from functional products and why. They also point to key opportunities, including functional…
What's Next for Nutrition Bars in the Netherlands?
Nutrition bars have become a go-to healthy snack for many Dutch consumers. Here’s a look at the market and the trends ahead for nutrition bars in the…
Plant-Based Sports Nutrition Ingredient Trends in Europe
Demand for plant-based sports nutrition products is growing in Europe, but what exactly are consumers looking for? These are the plant-based sports nutrition…
The Healthy Breakfast Paradox
This September 26th is Better Breakfast Day. Learn why Better Breakfast Day is so important, what consumers consider a healthy breakfast, and how morning snacks…
The Future of Healthy Snacking in ASPAC
Protein snacks fulfill a range of needs beyond the gym, positioning them as one of the key emerging ASPAC healthy snack trends . Discover what’s driving growth…