Insights

Discover new Market and Consumer trends.

A Look at the US Supplement Market

The US supplement market proves consumers’ health and wellness interests are evolving. Here's what you need to know about the market segments, growing and…

The Rise of Functional Pet Food

The functional pet food space continues to grow as pet owners seek out the best products to address their pets’ needs. Personalization, natural ingredients, and…

“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”

Brooke Brottman

Strategic Insight Analyst

Brooke Brottman  Strategic Insight Analyst
Brooke Brottman  Strategic Insight Analyst

US Sports Nutrition Outlook for 2024

Here's a look at what’s in store for the 2024 US sports nutrition market, plus key trends and opportunities—like weight loss-positioned products and cleaner pre…

Bakery Trends for 2024

While convenience, affordability, and taste will continue to be important aspects of bakery products for consumers, health is driving the bakery trends for 2024…

Top 5 Supplement Trends for 2024

A growing holistic approach to wellness is driving the latest trends in supplements. Explore the 2024 supplement trends—from energy gummies to female-focused…

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