Insights
Discover new Market and Consumer trends.
Whey Protein: Empowering Immune Health
Here’s a deep dive into whey protein benefits for immune system health—based on…
Strengthening Golden Years: Whey Protein’s Role in Supporting Healthy Aging and Sarcopenia Prevention
Protein's role goes beyond sports performance–it’s essential for healthy aging…
The Future of Healthy Snacking in ASPAC
Protein snacks fulfill a range of needs beyond the gym, positioning them as one…
Flavor Trends We're Watching in 2025
Here’s a look at the top 2025 flavor trends we're watching in foods and beverages—plus how our company is shaping the future of flavor.
Whey Protein: Your Ally in Satiety and Weight Management
Understanding how whey protein benefits weight management allows brands to address this top consumer concern.
Whey Protein: The Ultimate Ingredient for Muscle Building and Strength
Strengthen your brand with the science-backed benefits of whey protein for muscle building and strength.
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
Global Immune Supplement Trends for 2024 and Beyond
Our 2024 immune supplement insights reveal consumers’ evolving needs, the top immune supplement trends from immune + claims to functional mushrooms, plus the…
How Protein Is Driving Snacking in Europe
European snacking habits are changing—and protein is playing a big role. See the results of our latest consumer research to learn what consumers are choosing…
Whey Protein: The Post-Workout Recovery Powerhouse
Post-workout nutrition is critical to speedy exercise recovery. Learn why whey protein is the most effective recovery ingredient.
Beyond Pills: Innovation in Supplement Delivery Formats
Supplement formats are evolving in exciting ways to provide consumers with a more convenient and enjoyable experience. Check out the current market trends in…
Whey Protein: Empowering Immune Health
Here’s a deep dive into whey protein benefits for immune system health—based on key bioactives and amino acids—that make whey protein a top choice for immune…
Strengthening Golden Years: Whey Protein’s Role in Supporting Healthy Aging and Sarcopenia Prevention
Protein's role goes beyond sports performance–it’s essential for healthy aging. Explore the science behind protein and senior health.