Insights
Discover new Market and Consumer trends.
Functional Beverage Trends in Asia: Optimized Energy
As more consumers seek to optimize their energy levels, energy has become one of…
Electrolytes for Recovery: What You Should Know
Strong consumer interest in boosting hydration is creating new opportunities in…
Future of Hydration
For hydration, consumers aren’t just reaching for sports drinks anymore. See…
Fortified Water: What's Happening in 2025?
Learn the key trends shaping the fortified water segment, plus innovations to watch, brand successes, and actionable insights for manufacturers.
Asian Consumer Trends in Hydration
Discover the emerging hydration trends in Asia, consumers’ preferences, and opportunities for innovation in functional beverages to meet these demands.
2025 Nutrition Trends for Active Adults: What They Are & Why They Matter
Active lifestyle consumers prioritize their health and wellness—seeking high quality hydration, energy, and nutrition solutions. See how the latest nutrition…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
Global Trends in Hydration
Learn about global hydration trends impacting the beverage industry, key consumer preferences, and the vital role of innovation in driving product success.
Yogurt Trends to Watch in 2025
The yogurt category is getting even more nutritious—and delicious. Check out the 2025 yogurt trends, from high protein to new flavors.
Unveiling Dairy Drink Trends in Asia: Exploring Consumer Insights for Functional Beverages
A look at the latest dairy drink trends in Asia, including consumer priorities in the category and opportunities ahead in flavor innovation and functional…
Top Dairy Trends to Watch in 2025
Health and taste are driving global dairy trends, with functional dairy, healthier cheeses, and new flavors on the radar for 2025.
Energizing the Future: Sports Nutrition in Asia Pacific for Busy Lifestyles
Sports nutrition in Asia Pacific is evolving to meet the demands of busy lifestyles, offering energy boosts, weight management solutions, and innovative protein…
Top 5 Supplement Trends for 2025
Discover how the growing consumer focus on self-care shapes the 2025 supplement trends—and learn ways to align your offerings with the demand for self-care…