Insights
Discover new Market and Consumer trends.
Electrolytes for Recovery: What You Should Know
Strong consumer interest in boosting hydration is creating new opportunities in…

Future of Hydration
For hydration, consumers aren’t just reaching for sports drinks anymore. See…
US Functional Beverage Market Insights for 2025
Learn what’s driving the top US functional beverage trends and how new…
Exploring Cereal's Transition From Breakfast Table to Snacking Staple
Designing ready-to-eat (RTE) cereals to be more snackable may be the perfect opportunity to reinvigorate cereal sales amidst breakfast time competition like…
Cardamom and Cinnamon Still Strong This Season
With autumn here, the food and beverage industry is launching its seasonal offerings—including products flavored with warm spices like cinnamon and cardamom…
Celebrate National Pizza Month in October
For this delicious month, it’s all about the cheese! Celebrate Cheese Pizza Month by learning the secrets to choosing the perfect cheeses for pizza.
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst


The Role of Fortification in Hunger Relief
Micronutrient deficiency affects an estimated 2 billion people worldwide or more than one-quarter of the population. 1 This so-called “hidden hunger” can occur…
Growth and Opportunity Abound in the RTD Beverage Market
The U.S. ready-to-drink (RTD) sports drink market has grown to over $10 billion annually thanks to new categories of consumers.1 Learn how the broad appeal of…
E-Commerce and the Opportunity for Shelf Stable Yogurt
The rapid expansion of e-commerce grocery due to the pandemic has created many new challenges for grocery retailers. Learn about the new strategies retailers…
The Next Generation of Oat Beverages
As oat beverages expand around the world, brands are looking for new ways to grab consumers’ attention. See how the next generation of oat beverages is…
Flavor of the Month: Ginger Pear for a Sweet and Spicy Twist
Sweet, tart, and subtly delicious, pears come in a wide variety of nuanced flavors. Add to that the spicy notes of ginger and be inspired to try ginger pear…
The Next Protein Bar Consumer Target: Kids
Parents’ growing interest in healthy, nutritious snacks for their kids is creating new opportunities in kids’ protein bars. Explore strategies for developing…