The athletic and sports performance consumer continues to evolve, but one thing remains the same: nutrition plays a key role in achieving their performance goals.
The 2024 Summer Olympics will put a global spotlight on sports nutrition, and brands are already preparing. Here’s a look at trending nutrition topics like mental health and what they mean for the newest Olympic sports.
Birthday cake flavor continues to show up in new food and beverage launches, proving that the joy and comfort it brings will never go out of style. Check out the latest birthday cake-flavored products—plus the history of the birthday cake.
Mother’s Day is a time to celebrate all mothers and reflect on how we can support them to be their best. These maternal nutrition trends focus on keeping moms healthy, strong, and balanced at every stage.
What's Next in Collagen?
InsightConsumers are buying collagen for more than just beauty. Check out the latest trends in collagen—including the collagen benefits consumers are seeking, the different collagen sources, and opportunities in new formats.
Healthy Savory Snack Trends 2023
InsightThe 2023 healthy savory snack trends show how brands can use formats, flavors, functional ingredients—even sustainability—to develop the savory snacks consumers want.
The Asia Pacific functional beverage market is the largest in the world, with more growth ahead as consumers seek out functional drinks for immunity, energy, and more during the pandemic. Here’s a look at the fastest-growing functional drinks for 2023—plus key opportunities for brands.
Highlights from Fi Europe
InsightHealth of the planet and multiple means to personal health were the driving currents running through Fi Europe (FiE) in Paris December 6-8.
Consumers are reaching for functional beverages for energy, sleep support, immune health, and more. Learn how to create functional beverages for the 2023 consumer that deliver on health and great taste.