Insights
Discover new Market and Consumer trends.
Functional Beverage Trends in Asia: Optimized Energy
As more consumers seek to optimize their energy levels, energy has become one of…
Electrolytes for Recovery: What You Should Know
Strong consumer interest in boosting hydration is creating new opportunities in…
Future of Hydration
For hydration, consumers aren’t just reaching for sports drinks anymore. See…
What is Vitamin E and Why Is It Important?
Surging interest in immunity has created high demand for products with antioxidants like vitamin E. Here’s a look at why vitamin E is so important, some top…
The Most Popular Yogurt Flavors
Since flavor is a major driver in yogurt choice, understanding today’s most popular and emerging yogurt flavors is key to grabbing consumers’ attention.
Exploring Cereal's Transition From Breakfast Table to Snacking Staple
Designing ready-to-eat (RTE) cereals to be more snackable may be the perfect opportunity to reinvigorate cereal sales amidst breakfast time competition like…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
The Next Generation of Oat Beverages
As oat beverages expand around the world, brands are looking for new ways to grab consumers’ attention. See how the next generation of oat beverages is…
Personalized Nutrition Trends in Japan
As a leading market for personal nutrition products, Japan offers valuable insights into this emerging category. Explore Japanese consumers’ interest in…
The Evolution of Beauty from Within
Beauty-from-within products are on the rise. While beauty supplements continue to do well, there is an emerging opportunity in functional beverages and foods…
Yogurt: A Global Breakfast Staple
A popular staple around the world, yogurt is also relevant to consumers’ growing interests in protein, functional products, and healthy snacking. To drive…
The U.S. Gummy Market: 5 Insights for Supplement Manufacturers to Chew On
The gummy format continues to grow in popularity as more consumers embrace non-pill formats that work for their lifestyles. Here’s a look at five key insights…
Wellness Trends in LATAM
Latin American consumers’ health and wellness priorities are shifting, largely due to COVID-19, with consumers’ new concerns and interests expected to last…