One rising 2023 MegaTrend was consumers’ search for holistic wellness—through food. See how snack occasions can help consumers find “Eatopia” and how new regulations support this trend.

Functional breakfast cereals deliver on health but can sometimes lack excitement. Upgrading the flavor and visuals is an opportunity for brands to put the fun back into breakfast cereal.

As consumers’ perception of health shifts toward a more holistic view, the market is evolving, too. In this webinar recap, learn how consumers are approaching wellness and the opportunities for food and beverage brands to support their journey.

Supplements are becoming an integral part of healthy living for consumers globally. As health concerns expand to include mental wellness and new preferences emerge such as sustainably-produced products, brands have to respond quickly to address these new needs. 

Here’s a look at recent growth in the sports nutrition market and the shifting consumer behaviors driving the 2025 sports nutrition trends. 

The 2025 plant-based protein trends touch on investments in new plant proteins, the potential of non-mimics of meat and dairy products, and the rise of protein-packed dairy alternatives.

Discover how the growing consumer focus on self-care shapes the 2025 supplement trends—and learn ways to align your offerings with the demand for self-care supplements.