Our latest proprietary research on protein bar usage in Europe reveals insights into the top need states, most important attributes, and favorite flavors.

Our latest consumer study gives key insights on US snacking trends—including which snacks Americans are consuming right now and which ones are on the rise. 

Here's a look at what’s in store for the 2024 US sports nutrition market, plus key trends and opportunities—like weight loss-positioned products and cleaner pre-workout energy drinks.

Consumer snacking drivers and priorities underscore a desire for better-for-you options as balance becomes the new normal for snacking in Europe.

The snacking landscape continues to evolve as more consumers seek healthier choices. Check out the 2024 healthy snacking trends to learn consumers’ top reasons for snacking and what’s most important to them in a snack.

As the demand for energy drinks grows, brands are innovating with flavors, healthier ingredients, and new positionings to appeal to a broader consumer base. Check out the 2024 energy drink trends you should know.