Social media has become a key information source for consumers who want to be on the forefront of today's food trends. With 93% of consumers citing appearance as the most important purchasing factor¹, "Instagramability" has become one of the most important metrics in modern marketing. EdiSparklz^® are a great way to add sparkle and shine to elevate any product. 

One of the biggest trends in food claims in recent years has been the claim of “natural.” Natural products are now easy to find in mainstream grocery stores and under mainstream brands. But with no official definition of “natural,” manufacturers often struggle to meet all consumers’ expectations in this area. Check out what today’s consumers think of as natural and how it affects their food choices. 

Biotin is a stable B vitamin that functions in the metabolism of macronutrients such as proteins, carbohydrates, and fats. Other names for biotin include vitamin B7, vitamin H, or coenzyme R. Biotin is a coenzyme involved in the creation of nucleic acids and fatty acids.

Glanbia is dedicated to delivering better nutrition for every step of life's journey. It is our purpose.  

Optimizing your body and mind for conception is an area many hopeful mothers are looking into today. Help them prepare with these preconception product concepts. 

Help soon-to-be moms with prenatal products she’ll actually enjoy. These prenatal nutrition concepts uncover more options for delicious, healthful beverages for moms to be.

With a new baby to look after, taking care of her own nutrition needs can be a big challenge for new moms, but convenient, nutrient dense bars and beverages can help.

Give parents the confidence they need when facing their toughest food critics yet, a first-time eater. These concepts were created with nutrition, texture and allergies in mind.