Top 5 Supplement Trends for 2025
InsightDiscover how the growing consumer focus on self-care shapes the 2025 supplement trends—and learn ways to align your offerings with the demand for self-care supplements.
Discover how the growing consumer focus on self-care shapes the 2025 supplement trends—and learn ways to align your offerings with the demand for self-care supplements.
Lactoferrin and vitamin B12 rich whey protein concentrate optimized to support active women
Health and taste are driving global dairy trends, with functional dairy, healthier cheeses, and new flavors on the radar for 2025.
Strong consumer interest in boosting hydration is creating new opportunities in electrolyte products. Explore the science of electrolytes for recovery—plus innovative product strategies.
The yogurt category is getting even more nutritious—and delicious. Check out the 2025 yogurt trends, from high protein to new flavors.
Learn about global hydration trends impacting the beverage industry, key consumer preferences, and the vital role of innovation in driving product success.
High growth ahead in the energy drink category means exciting opportunities for innovation. Here’s a look ahead at the 2025 energy drink trends.
Active lifestyle consumers prioritize their health and wellness—seeking high quality hydration, energy, and nutrition solutions. See how the latest nutrition trends for active adults can inspire meaningful product innovation.
Supplement formats are evolving in exciting ways to provide consumers with a more convenient and enjoyable experience. Check out the current market trends in supplements and find out why gummy supplements are leading the pack.