See how the 2024 megatrends for food and beverage can help companies unlock new opportunities to address Asian consumers’ interests in health and wellness.

Consumers are refocusing on their health and wellness, with mental health and new diets playing key roles. The Refocusing MegaTrend is reshaping what consumers expect from food and beverage companies.

This MegaTrend shows how athletes are driving personalization. Here’s a look at their diverse needs, innovations in wearables, and the next-gen athlete.

Take a look at the top trends we saw at 2023 Food Ingredients Asia-Thailand (FiA) and opportunities ahead in female nutrition products for health and wellness.

In part one of our three-part series on “mood food,” learn why more consumers are reaching for products with mood benefits and discover the top mood-boosting ingredients.

Here's a look at functional beverage trends, what consumers say is important in a healthy beverage, and how flavor influences the perception of a product’s healthfulness.

Part two of our mood food series shows why adaptogens and nootropics are positioned to be the future of mood food and highlights some top ingredient choices for formulating mood and brain support products.

Asia Pacific (ASPAC) is the largest functional beverage market in the world and continues to grow. Here we share the functional beverage trends and consumer insights that are creating new growth opportunities for beverage companies.

Protein snacks fulfill a range of needs beyond the gym, positioning them as one of the key emerging ASPAC healthy snack trends. Discover what’s driving growth in the protein bar market and the opportunities ahead.