Insights

Discover new Market and Consumer trends.

US Sports Nutrition Outlook for 2024

Here's a look at what’s in store for the 2024 US sports nutrition market, plus key trends and opportunities—like weight loss-positioned products and cleaner pre…

Bakery Trends for 2024

While convenience, affordability, and taste will continue to be important aspects of bakery products for consumers, health is driving the bakery trends for 2024…

Healthy Snacking Trends for 2024

The snacking landscape continues to evolve as more consumers seek healthier choices. Check out the 2024 healthy snacking trends to learn consumers’ top reasons…

“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”

Brooke Brottman

Strategic Insight Analyst

Brooke Brottman
Brooke Brottman

5 Plant-Based Protein Trends for 2024

Innovation is driving the 2024 plant-based protein trends—from emerging proteins to nutrition-focused claims to new formats for plant-based meat and eggs.

Top 5 Supplement Trends for 2024

A growing holistic approach to wellness is driving the latest trends in supplements. Explore the 2024 supplement trends—from energy gummies to female-focused…

2023 MegaTrends Part Five: Co-Creation

Co-creation of new food and beverage products with consumers is one of the 2023 MegaTrends helping brands boost sales—and social media is where it all begins.

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